Lotto New Zealand
HQ
Auckland, New Zealand
NZ Employees
51-200
Industry
lottery operations
NZ Presence
Headquartered in Newmarket, Auckland with nationwide operations through retailers, digital platforms, and community contributions via NZ Lottery Grants Board.
AI Focus Areas
AI Maturity Evidence
Statement of Intent FY25-FY29 outlines plans to leverage AI for harm minimisation (behavioural analytics tool), personalisation, and efficiency; actively hiring Data Scientists for forecasting/ML; articles on holistic AI risk management (2025); no widespread deployment yet.
Transformation Opportunities
| Area | Opportunity | Impact | Complexity |
|---|---|---|---|
| Harm Minimisation | Deploy AI behavioural analytics for real-time risk detection and intervention | high | moderate |
| Customer Experience | AI-driven personalisation using single customer view for game recommendations | high | moderate |
| Operations | AI timeseries forecasting for sales/inventory and automation of reporting | medium | simple |
| Fraud Detection | ML models to detect anomalous prize claims and ticket fraud | high | moderate |
Decision Makers
Jason Delamore
Chief Executive Officer
Leads overall strategy including digital transformation and AI adoption
Sarah Thirlwall
Chief Transformation & Technology Officer
Oversees tech upgrades, EDGE programme, and AI/tech innovation pipeline
Ben Coney
Chief Innovation and Product Officer
Drives data analytics, product innovation, and player insights leveraging AI
Tech Stack Signals
Competitive Landscape
Monopoly national lottery operator; indirect pressure from online casinos/gambling sites adopting AI for personalisation/responsible gaming; global peers advancing AI for efficiency/harm reduction creating benchmark pressure.
AIA Fit Assessment
- --Experimenting AI maturity with clear roadmap but external expertise needed for implementation
- --High budget signals from $1.6B+ revenue and $70M+ recent tech investments
- --Active hiring of data scientists amid government compliance needs
- --Multiple high-impact AI opportunities in core lottery operations
Hiring Signals
Total Roles
2
Remote
No
Levels
mid-level
Skills Sought
Company Timeline
Integrated Report 2023/24 published
Statement of Intent FY25-FY29 released outlining AI plans
First tracked - Data Scientist roles posted
Engagement Angle
With your EDGE upgrade complete and Statement of Intent highlighting AI for behavioural analytics and personalisation, how can AIA accelerate your path to 60%+ digital sales while enhancing harm minimisation?
Recommended AIA Service
AI-Powered Tool Development